» Resources » Meet The Team: Hattie Webb Blog Meet The Team: Hattie Webb Tell us your story – how did you end up joining Action Sustainability? Ever since I studied Global Sustainable Development at University, I knew I wanted to work in sustainability, so I’m very grateful that’s the case! I got my first sustainability engagement/advisory role at a sustainability certification body a few years ago, training clients on all things carbon and net zero. But I was ready to gain more experience in sustainability strategy and procurement. I was drawn to the variety of different projects that working at Action Sustainability offers. What is a normal day at work for you? As a consultant, my days are very varied. Reviewing e-learning drafts, delivering carbon training sessions, writing proposals for exciting new projects, researching and synthesizing new topics. Why should businesses care about being more sustainable? Other than the obvious (it’s the right thing to do), it just makes business sense. The reality is, the businesses that don’t prioritise sustainability, will be left behind. It’s not an optional add on anymore, it’s vital for profit growth, attracting and retaining talent, and future proofing. What is your #1 tip for a business just starting out on their sustainability journey? Measure! This has to be the starting point, you can’t manage what you don’t measure. Put processes in place to ensure you can collect robust and accurate data. That will hold you in good stead for future reporting. Start asap, and then you can focus on prioritising and solutions. What would you say is the biggest challenge in the world of sustainability right now? Confusion. There’s so much jargon out there, it can put people off trying altogether. I’m passionate about making sustainability in business simple and accessible. Knowledge is power after all! Hattie Webb Consultant Oct 27, 2023 Share: Related Articles August 2025 Blog Circular Business Models: What They Are and Why They Matter Lucy Picken August 2025 Blog Circular Business Models: What They Are and Why They Matter Unlike the traditional linear model of ‘take, make and dispose’, a circular economy means we keep our products and materials in use for as long as possible. With this approach, we maximise the value of what we already have through better design and manufacturing and maintaining, reusing, refurbishing, or recycling our items. Read more about […] Keagan Allin July 2025 COâ‚‚ Performance Ladder How the COâ‚‚ Performance Ladder Complements Leading Building Sustainability Standards Sarah Chatfield July 2025 COâ‚‚ Performance Ladder How the COâ‚‚ Performance Ladder Complements Leading Building Sustainability Standards Reducing carbon emissions in the built environment is a priority for both policymakers and industry. As sustainability standards like BREEAM, LEED, and Level(s) help improve the environmental performance of buildings, the COâ‚‚ Performance Ladder plays a unique and complementary role: focusing not just on buildings, but on the organisations and supply chains behind them. Understanding […] Keagan Allin July 2025 Blog How Heatwaves Affect Your Business – and What to Do About It Ross Primmer July 2025 Blog How Heatwaves Affect Your Business – and What to Do About It What is a Heatwave? A popular flavour of crisps….? a good day to go to the beach….? a hosepipe ban…? Heatwave is a word that we often hear but have you ever stopped to think about what the term means, and why we seem to be using it more often? In the UK, the Met […] Keagan Allin